Branding / Digital / Art Direction


Make Effect is an intimate three and a half day workshop where professionals from all creative disciplines come together to collaborate, learn and create new work and ideas in the woods of Northern Michigan. Founded by Michelle Bowers — our long-time mentor and friend — we were honored with the duty of creating the visual identity for the quirky art camp.


From coming up with concepts, crafting the logo and even the layout of the website everything was designed in the same nature as camp itself; experimental, playful and hands-on. Watch the video (by Liz Gilmore) below to see a recap of the inaugural year. And visit to see when the next camp will be!

makeeffect_2site makeeffect_3tshirt makeeffect_4screen