Category: Design


Healthy School Campaign


Healthy Schools Campaign works to ensure that schools can provide students with healthy environments, nutritious food, opportunities for physical activity and experiences that support lifelong healthy habits. With robust and engaging programs like Space to Grow and Parents United, to the thrilling competition of Cooking Up Change, HSC is empowering the youth of Chicago and nationwide. We were fortunate enough to be able to lend our design hand.


Working with HSC over the years has included a wide variety of projects; a large series of education-oriented illustrated signage for a slew of schoolyards around Chicago, refreshing some of the program branding with fun pattern designs and even designing the annual schoolyard report. Oh, and tote bags for books! We are grateful for the opportunity to do our small part in advocating for future generations.

Creative Direction: Anne Moertel





AmplifyIQ helps brands, agencies and media companies connect with exclusive, verified audiences across all channels and devices with seamless data targeting integrations combined with robust insights and measurement solutions. That is what they told us anyway. We were tasked with branding this complex, technology driven endeavor so that it would compliment Signal and still be approachable for a variety of audiences.


With the clean, corporate but very friendly Signal brand as a starting point we dove in head first. Utilizing a strong word-mark that integrated an emphasis on the ‘IQ’ icon and a series of trend/security ‘wave’ patterns, we established the foundation of the brand. From there we created simple, clean information graphics and illustrations to showcase complex information and make it more easily digestible to a wide range of audiences. Discover more at




Jean-Louis Deniot



Jean-Louis Deniot is recognized globally for his eclectic and emblematic interiors, he draws upon his academic training to translate his designs that are both informal and bold. For the debut of his collection for Baker Furniture we were fortunate enough to be part of the team — toting the emphatic Tristan Butterfield as the Global Creative Director — to make this launch come to life.

Photography by Tony Duran.


With a collection that effortlessly spans the gamut of classic contemporary to futuristic classic, the design support needed to be equally versatile and supply a grounded support system to showcase the beautiful collection. We utilized a sophisticated approach to the absolutely gorgeous photography, pairing with it elegant typography and an adaptable pattern series that utilized the antique golds, muted grays/silvers and ivory color palettes to exhibit the collection as a whole.

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Baker Furniture



Baker Furniture is a luxury furniture brand of Kohler. They focus on making exceptionally designed and impeccably crafted furniture to the highest of standards. They are an established brand rooted in their history that continue to be leaders in the modern industry.


Over the past 4 years we have worked closely with Baker on a number of their creative and marketing needs. From world renown designer launches, overarching brand catalogs and campaigns, photoshoots, promotions and everyday communications we have created a collection of thoughtful print and digital pieces that showcase their brand values and their product.

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North Clybourn Group



North Clybourn Group, Chicago’s leading real estate authority, has been at the top of the industry for decades. After giving their Bucktown office a beautiful face-lift they soon realized the NCG brand itself was in much need of attention. Steve Somogyi did such a great job with the office re-design he was asked to facilitate the rebrand and he brought us on to make it happen. We were tasked with the challenge of defining the NCG brand strategy and overhauling the visual identity system.

NCG Office Interior: Wittefini


After tearing the NCG brand down to the studs and defining specific brand pillars, we rebuilt the strategy to reflect the years of all encompassing know-how and authentic confidence that NCG exudes. From there it was a matter of bringing everything back to life with a reconstructed visual identity that utilizes the spirt of years past yet with a modern, eclectic personality. When it comes to real estate in Chicago, North Clybourn Group is the place you’ve been looking for.

Item + Vignette Photography: Nick Murway


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