European Cellars

European Cellars

European Cellars

European Cellars

European Cellars

Identity System
Design

Print

Identity System
Design

Print

Identity System
Design

Print

Identity System
Design

Print

Identity System
Design

Print

Eric Solomon founded European Cellars in 1989 and over the next two decades established himself as one of the premier importers of French and Spanish wines. In the early years a famous wine reviewer began terming Eric’s wines “an Eric Solomon selection,” subsequently relegating the name European Cellars somewhat to the sidelines. However this transition was never fully implemented and a bit of brand confusion crept in. After adding an additional portfolio, Jon-David Headrick Selections, to European Cellars there was a much needed identity restructuring. We were tasked with clarifying the visual identity of Euopean Cellars, as well as integrating the 2 ‘selections’ sub-brands.

Eric chose to work with us because we integrate a tactical approach to the identity design process. For this project we tapped into a plethora of analog techniques and historically significant processes, eventually arriving at the woodcut stamp concept. This monogram became Eric’s official stamp-of-approval on every bottle and was paired with a sophisticated, yet subtle word-mark.

Eric Solomon founded European Cellars in 1989 and over the next two decades established himself as one of the premier importers of French and Spanish wines. In the early years a famous wine reviewer began terming Eric’s wines “an Eric Solomon selection,” subsequently relegating the name European Cellars somewhat to the sidelines. However this transition was never fully implemented and a bit of brand confusion crept in. After adding an additional portfolio, Jon-David Headrick Selections, to European Cellars there was a much needed identity restructuring. We were tasked with clarifying the visual identity of Euopean Cellars, as well as integrating the 2 ‘selections’ sub-brands.

Eric chose to work with us because we integrate a tactical approach to the identity design process. For this project we tapped into a plethora of analog techniques and historically significant processes, eventually arriving at the woodcut stamp concept. This monogram became Eric’s official stamp-of-approval on every bottle and was paired with a sophisticated, yet subtle word-mark.

Eric Solomon founded European Cellars in 1989 and over the next two decades established himself as one of the premier importers of French and Spanish wines. In the early years a famous wine reviewer began terming Eric’s wines “an Eric Solomon selection,” subsequently relegating the name European Cellars somewhat to the sidelines. However this transition was never fully implemented and a bit of brand confusion crept in. After adding an additional portfolio, Jon-David Headrick Selections, to European Cellars there was a much needed identity restructuring. We were tasked with clarifying the visual identity of Euopean Cellars, as well as integrating the 2 ‘selections’ sub-brands.

Eric chose to work with us because we integrate a tactical approach to the identity design process. For this project we tapped into a plethora of analog techniques and historically significant processes, eventually arriving at the woodcut stamp concept. This monogram became Eric’s official stamp-of-approval on every bottle and was paired with a sophisticated, yet subtle word-mark.

Eric Solomon founded European Cellars in 1989 and over the next two decades established himself as one of the premier importers of French and Spanish wines. In the early years a famous wine reviewer began terming Eric’s wines “an Eric Solomon selection,” subsequently relegating the name European Cellars somewhat to the sidelines. However this transition was never fully implemented and a bit of brand confusion crept in. After adding an additional portfolio, Jon-David Headrick Selections, to European Cellars there was a much needed identity restructuring. We were tasked with clarifying the visual identity of Euopean Cellars, as well as integrating the 2 ‘selections’ sub-brands.

Eric chose to work with us because we integrate a tactical approach to the identity design process. For this project we tapped into a plethora of analog techniques and historically significant processes, eventually arriving at the woodcut stamp concept. This monogram became Eric’s official stamp-of-approval on every bottle and was paired with a sophisticated, yet subtle word-mark.

Eric Solomon founded European Cellars in 1989 and over the next two decades established himself as one of the premier importers of French and Spanish wines. In the early years a famous wine reviewer began terming Eric’s wines “an Eric Solomon selection,” subsequently relegating the name European Cellars somewhat to the sidelines. However this transition was never fully implemented and a bit of brand confusion crept in. After adding an additional portfolio, Jon-David Headrick Selections, to European Cellars there was a much needed identity restructuring. We were tasked with clarifying the visual identity of Euopean Cellars, as well as integrating the 2 ‘selections’ sub-brands.

Eric chose to work with us because we integrate a tactical approach to the identity design process. For this project we tapped into a plethora of analog techniques and historically significant processes, eventually arriving at the woodcut stamp concept. This monogram became Eric’s official stamp-of-approval on every bottle and was paired with a sophisticated, yet subtle word-mark.

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Make & Co. is an artful creative company specializing in branding, graphic design and mural design.

©2020 MAKE & CO. CREATIVE LLC ALL RIGHTS RESERVED
PROUDLY MADE IN CHICAG0

Make & Co. is an artful creative company specializing in branding, graphic design and mural design.

©2020 MAKE & CO. CREATIVE LLC ALL RIGHTS RESERVED
PROUDLY MADE IN CHICAG0

Make & Co. is an artful creative company specializing in branding, graphic design and mural design.

©2020 MAKE & CO. CREATIVE LLC ALL RIGHTS RESERVED
PROUDLY MADE IN CHICAG0

Make & Co. is an artful creative company specializing
in branding, graphic design and mural design.

©2020 MAKE & CO. CREATIVE LLC ALL RIGHTS RESERVED
PROUDLY MADE IN CHICAG0

Make & Co. is an artful creative company specializing in branding, graphic design and mural design.

©2020 MAKE & CO. CREATIVE LLC ALL RIGHTS RESERVED
PROUDLY MADE IN CHICAG0